About

I have 7 years experience in digital multimedia, the last 3 years mainly in digital marketing, gradually moving from technical creation to strategy and management.

My content campaigns have organically generated over 100,000,000 impressions, mainly due to viral short format videos. Pushed many middle funnel / main hub, high conversion channels to even 300,000 monthly views.

I use other media formats in synergy with my video campaigns, leveraged by the latest trends and new technologies via my programming proficiency.

Experience

• Video Marketing Manager
  • Developing object-oriented strategy for video SM content
  • Script writing and planning
  • Overseeing production of video, and later achieved performance introducing further optimizations
  • Ensuring technical compliance on all levels, for costs reduction and platform compatibility
• SM Content Strategist
  • Content CRO based on previously determined KPI’s
  • SM cross-platform management, implementing mesh and funnel approach
  • Performing analytics driven optimizations
  • Developing content calendars, and automating posting using CMS
• YouTube Specialist
  • Developing video content branch for increasing brand awareness and SEO
  • Driving traffic & lead generation using funnel approach
  • Engagement rate, thumbnails and conversions optimization

Management

• Video UGC Management

  • overseeing digital creator’s video content
  • object-oriented story telling
  • performing retention optimization
  • supervising content quality
  • analytics driven key moments recognition and optimization

• Video Production Technical Directing

  • preproduction planning with director
  • budget managing
  • on-set directing small video production team (camera operator, lighting artist, choreographer and sound engineer)
  • being responsible for audiovisual end result

• Optimizing Creative Workflow

  • Implemented structured pipeline for efficient content creation in diverse formats
  • introducing content calendars and pipeline improvements.

Projects

• Video Course Development – platform research & self-hosted demo deployment – content documentation and structuration – script wiring – staging preproduction
• Image Generative AI New Business Analysis – market research – state of the technology analysis – demo deployments – short-term predictions models – participating in community development
• Podcast – Studio preparation – multi-camera recording – AI assisted editing – AI transcription generation – repurposing parts as short form videos – cross-platform uploading
• Marketing Systems Administration – obtaining aged accounts, virtual phone numbers, alias email – setting-up virtual machines, proxies, anti-detect browser – spoofing agent
• YouTube Music Channel – technical pipeline development for large volume video production – semi-automated video creation using DaVinci Resolve Fusion + FFmpeg – media acquirement – keyword research – key visual creation – thumbnail design – conversion strategy
  • 24/7 live stream – self-hosted service deployment – h.265 live oriented optimizations – token based service connection
• Reddit Top Funnel – Subreddits research – post composing – scheduling – cross posting – backlink strategy
• Repurposing Video Content into Short Form – footage selection – re-edit – CTA sections – subtitles
• Short automation – Generating AI context using LLM’s – FFmpeg video generation combining: AI voice over + music + SFX + motion graphics + subtitles – performing platform optimizations
• Website – writing markdown content – template edit HTML/CSS/YAML – GitHub repo set-up – domain acquirement – Cloudflare hosting + DNS + page deployment – technical SEO

Skills & Tools

Video

• Video Producing – Editing – Streaming
  • Premiere Pro – After Effects – FFmpeg

Content Management

• Analytics – SEO – LLM’s
  • Google Analytics – WordPress – HubSpot

Graphic

• Image editing – Graphic Designing – AI Art
  • Photoshop – Illustrator – Canva – Stable Diffusion

Other

• Project management – Scripting – Copy Writing – E-commerce
  • Git – Python – HTML – Docker – Markdown – Shopify

Education & Certification

School

• Nicolaus Copernicus Technical College of Communication in Poznań.
  • Photography and multimedia technician, 343105

Certificates

• AU.23. Image recording, processing and publishing

  • Certification ensuring proficiency in photography techniques, image processing, legal compliance, and multimedia publication, adept at managing equipment and executing diverse photographic projects.

• AU.28. Creation of multimedia

  • Validates expertise in multimedia creation, encompassing graphics, video editing, text composition, and 3D printing, along with compliance with legal and safety standards, effective communication, and team coordination.

Languages

• Polish – Native
• English – Fluent
• Russian – Basic